Wilson Golf has advanced its award-winning Staff Model golf ball franchise with the introduction of two new tour-calibre performance offerings – the Staff Model and Staff Model X.

Building on the global acclaim earned over the past two years for exceptional all-around performance, the latest four-piece urethane constructions deliver enhanced speed, control, durability and feel for elite players.

Both models are also available in the popular TRK360 alignment-focused design, providing golfers with improved visual feedback and precision on the greens.

“The new Staff Model and Staff Model X golf balls are engineered with distinct performance attributes to meet the needs of different elite players,” said Frank Simonutti, Global Director of Golf Ball Innovation.

“We wanted to build on the momentum we’ve had over the last few years, which is our premium balls stack up to anything else on the market and it’s good to see so many golfers are putting them in play,” he added.

The balls are engineered using advanced V-COR performance technology which utilises a unique core composition to magnify energy and generate maximum velocity off the club face for the fastest ball speeds on the market, according to internal testing*.

Staff Model

The Staff Model ball features a compression of 90, which is 10 points softer that the Staff Model X. This ball is designed for the elite golfer who wants the performance of a Tour caliber golf ball but prefers a lower spin rate than a harder urethane ball.

The 2026 Staff Model iteration produces ball velocity, distance, and a lower spin rate (~ 3.5% to 4%) than “harder” premium urethane balls on both driver and irons. The ball utilises a soft-compression rubber core, a softer inner mantle layer to control driver spin, a hard ionomer outer mantle layer for velocity and distance, and a thin, soft cast urethane cover layer for exceptional spin on approach shots.

The dimple pattern of the Staff Model ball comprises 362 dimples arranged in a modified hexahedral pattern. The dimple pattern is designed to produce the optimum flight trajectory to maximise distance performance.

Staff Model X

The new Staff Model X remains the World’s Fastest Urethane golf ball but now offers a softer feel and sound to address feedback from Wilson Tour professionals.

This was achieved with a construction comprising a small, mid-compression core, a soft fatty-acid modified terpolymer inner mantle layer, an extra-stiff ionomer outer cover layer, and an ultra-thin cast urethane cover.

The softer compression core, compared to the previous Staff Model X, reduces driver spin rate, the soft inner mantle layer provides a combination of velocity and feel/sound, the stiff outer mantle layer provides ball velocity, and a thin, soft cast urethane cover combines with the outer mantle layer to provide exceptional spin on approach shots.

The dimple pattern of the Staff Model X is a 362 hexagonal seamless dimple pattern designed to produce the optimum flight trajectory to maximise distance performance.

For added shelf appeal to global golfers, both Staff Model balls incorporate new eye-catching premium packaging to match its on-course performance.

The Staff Model is now available in a standout Graphite Box design alongside the Staff Model X in its Champagne Bronze colourway.

TRK360

Both the Staff Model X and Staff Model balls are also available with the popular TRK360 design.

The 360-degree visual alignment lines are offered in a muted black and silver stripe to help golfers aim more accurately at their target but not become a loud, visual distraction.

The side seam stamp doubles as a training aid during putting practice, with a smooth, end-over-end roll indicating a well-struck putt, while any wobble reveals an off-centre strike.

For more information on the new Staff Model ball range and all Wilson Golf products, including woods, irons, wedges, putters, balls and accessories, visit www.wilson.com

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Wilson Golf has unveiled its 2026 Staff Model iron family, introducing a three iron lineup that blends classic design with modern innovation.

The range features the iconic Staff Model Blade, the refined Staff Model CB and the all new Staff Model XB, expanding the appeal of the Staff Model franchise to a wider group of golfers.

Engineered by Wilson’s research and development team, the new irons underline the brand’s long standing commitment to craftsmanship and performance.

A new brushed satin finish gives the clubs a contemporary look while maintaining the traditional shaping that has defined Wilson irons for generations.

Consistent design DNA runs throughout the range, with each model offering sharp precision, premium feel and subtle differences tailored to specific player needs.

All three irons have been designed to work seamlessly together, making combo sets a key focus for the brand as golfers increasingly look to blend different head styles within one set.

WHAT WILSON SAY

Ben Hanser, CAD Engineer at Wilson Golf, said the range represents a significant step forward for the brand.

He explained that Wilson has drawn heavily on its iron heritage while applying modern design techniques to create what he believes is the strongest iron family the company has ever produced.

Hanser added that the introduction of the Staff Model XB allows more golfers to fit into the range, while still maintaining a consistent look and feel across all three models.

Crafted from forged 8620 carbon steel, one of the softest materials used in iron construction, the new Staff Model irons are designed to deliver excellent workability and immediate feedback at impact.

A precision milled face and scoreline pattern promotes longer ball to face contact for more consistent spin and improved stopping power.

Wilson’s Fluid Feel Technology redistributes mass towards the centre of the face, while the centre of gravity has been carefully positioned away from the heel to enhance overall performance.

Staff Model XB

The Staff Model XB is an all new Players Performance iron featuring a forged hollow body construction designed to increase face flexion for higher ball speeds.

The design also delivers increased moment of inertia and precise centre of gravity placement, while maintaining a compact, tour inspired look thanks to minimal offset and a thin topline.

Urethane fills the hollow body to dampen vibrations and create a crisp, clean sound at impact. A hidden vent port beneath the shield medallion ensures a seamless appearance across the back and toe of the club.

Advanced computer based simulations and topology optimisation played a central role in the development of the XB.

Wilson engineers analysed the body and face structure to optimise feel, sound and performance, creating unique internal rib configurations for each loft.

Hanser said topology optimisation allowed the team to identify exactly where internal mass should be placed to maximise performance, while sound and feel were a major priority in the hollow body design.

The optimised construction combines engineered rib supports, a parabolic mass pad and precisely located tungsten weighting to deliver an ideal centre of gravity and high moment of inertia in a slim profile.

The face design has also been optimised to maximise performance across the entire hitting area, with simulations focusing on consistent ball speed, spin and launch from a range of strike locations.

This helps reduce dispersion and maintain performance on both centre strikes and mishits.

Staff Model Blade

Designed for elite ball strikers, the Staff Model Blade remains the flagship iron in the Wilson lineup and continues to be trusted by Tour professionals worldwide.

For 2026, the blade features refined shaping to deliver exceptional control.

A variable hosel length improves mass distribution and ensures visual consistency with the CB and XB models.

The blade length has been shortened and offset reduced to create a more compact profile and a modern tour inspired appearance.

Staff Model CB

The Staff Model CB offers a modern cavity back design that balances forgiveness and feel. Shaped to closely mirror the Staff Model Blade, the CB has benefited from extensive feedback from Tour professionals.

Compared to the previous generation, the head has been shortened and its edges softened to better align with the Blade’s premium profile.

Hosel length now matches the Blade for improved visual consistency, while an enhanced hosel to face transition delivers a cleaner look.

Reduced offset and a straighter, narrower sole improve turf interaction and control through impact.

A slightly longer blade length and thinner topline provide subtle forgiveness without sacrificing traditional, confidence inspiring aesthetics.

Wilson continues to offer a comprehensive custom fitting experience through its Wilson Custom website, allowing golfers to build a personalised set in just four steps.

Players can specify loft, shaft, grip and bespoke adjustments tailored to their individual needs.

For more information on the Wilson Staff Model irons and the full Wilson Golf range, visit www.wilson.com.

COSTS

The Staff Model XB iron will be available next month with a Nippon Modus Tour 110 stock shaft in regular and stiff flex, paired with a Golf Pride Z grip.

The recommended retail price is £1,169 for a seven club set from 4 iron to pitching wedge, with custom fit options including long irons and a gap wedge.

The Staff Model Blade and Staff Model CB irons will also be available next month, featuring a True Temper Dynamic Gold Mid 115 stock shaft in regular and stiff flex, with an extra stiff option available through custom fit.

Both models are priced at £1,169 for a seven club set, with additional irons available through custom fitting.

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Wilson Golf has expanded its DYNAPWR driver family with the launch of the new DYNAPWR Max+ driver, which the company says is the straightest and most forgiving driver it has ever produced.

The Max+ has been engineered to deliver a moment of inertia beyond the 10K mark, giving the clubhead exceptional stability at impact.

The result is straighter tee shots and more consistent ball flights, particularly for golfers who do not always find the centre of the face.

Despite reaching this high forgiveness threshold, Wilson says it has avoided increasing overall clubhead mass, a common trade off with ultra high MOI designs.

10K MOI without added mass

The driver is fully adjustable, featuring a six way adjustable hosel and an adjustable rear weight. This allows players to dial in launch and spin characteristics to suit their swing and playing conditions.

Jared Guttmann, Wilson’s manager of advanced golf research and development, said the design approach was focused on efficiency rather than simply adding weight.

He explained that while many 10K MOI drivers rely on extra mass to achieve stability, that can come at the cost of clubhead and ball speed.

According to Guttmann, the Max+ maintains high speeds while still delivering maximum forgiveness.

Re engineered PKR 360 face technology

Performance has been further enhanced through a re engineered PKR 360 face design and aerodynamically inspired shaping aimed at increasing clubhead speed.

The latest PKR 360 construction builds on the technology used in the 2025 DYNAPWR LS, Carbon and Max drivers, with particular attention paid to improving heel side performance without sacrificing speed or consistency across the rest of the face.

Wilson says the new face design delivers significantly greater control points around the perimeter, allowing engineers to remove five grams from the face and reposition that mass toward the rear of the head.

This shift helps achieve the 10K MOI target while keeping the overall clubhead weight unchanged.

Manufacturing tolerances have also been tightened to keep characteristic time at the USGA limit and maximise ball speed within the rules.

Built for forgiveness on mishits

Forgiveness is further supported by optimised bulge and roll geometry.

The face features a rounder profile designed to better manage gear effect on off centre strikes, helping retain spin and maintain distance.

The aim is tighter dispersion and improved accuracy from the tee even on mishits.

Refined shaping and premium looks

The Max+ features a lightweight carbon crown and a newly engineered head shape that creates more usable volume throughout the body.

A lowered crown height and lighter face free up discretionary mass, allowing weight to be pushed farther from the centre of gravity and out towards the perimeter.

This refined shape delivers a confident look at address, including a high toe flare that enhances visual confidence while maintaining high levels of stability and playability.

Sound and feel tuned for performance

Acoustics were also a key focus during development. Wilson engineers used advanced topology optimisation, extensive simulation and multiple physical prototypes to refine the sound and feel at impact.

According to Guttmann, large profile drivers are particularly difficult to tune acoustically, especially for faster swingers, making sound and feel a major area of attention throughout the design process.

Availability and price

The Wilson DYNAPWR Max+ driver will be available next month with a recommended retail price of £429.

It will be offered with a stock UST LIN Q PowerCore Blue shaft in A, R and S flexes at 55 grams, as well as a UST Helium NCT 4 Lightweight shaft in a 40 gram lite flex.

Loft options include 9 degrees right handed, 10.5 degrees right and left handed, 12 degrees right handed and a 12 degree Lite right handed model.

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Wilson Golf has officially unveiled the new DYNAPWR Forged iron, a players-distance model created using advanced AI technology and aimed at golfers seeking a blend of distance, control and premium forged feel.

Part of the revitalised DYNAPWR franchise, the new iron is designed to appeal to aspirational and competitive players who want modern ball speed and forgiveness without sacrificing the compact looks and feedback traditionally associated with forged irons.

AI-driven face technology delivers speed and consistency

At the heart of the DYNAPWR Forged iron is Wilson’s AI-generated Variable Face Technology, paired with the brand’s PKR-CUP face design. Crafted from Forged 8620 Carbon Steel, the face wraps onto the sole to create a thinner, more responsive hinge area, particularly effective on low-face strikes.

According to Wilson, this construction boosts ball speed and launch while also improving consistency across the hitting area.

By moving the weld line away from the strike zone, engineers were able to fine-tune face performance, reduce manufacturing variation and enhance forgiveness throughout the set.

Refined feel and acoustics through forged construction

Wilson has removed the power holes seen in the previous generation and instead optimised face thickness using AI simulation to improve flex and energy transfer at impact.

The result is increased distance without compromising the control and precision demanded by better players.

The cavity back design is filled with TE-031 Urethane in irons 3 through 9, helping to dampen vibrations and produce a smoother, more refined sound and feel.

This internal damping is designed to deliver a softer response while maintaining ball speed and stability.

Premium looks with modern playability

Visually, the DYNAPWR Forged iron features a compact, player-inspired profile with a polished mirror finish at address.

Despite its sleek appearance, Wilson says the iron benefits from a high-MOI construction and a strategically lowered centre of gravity to promote higher launch, improved forgiveness and reliable stopping power on the greens.

“The new iron is a statement of Wilson’s dedication to innovation and tradition,” said Ben Hanser, CAD Engineer at Wilson Golf.

“By combining forged precision with AI-driven design, we’ve created an iron that delivers distance, control and feel in perfect harmony.”

The DYNAPWR Forged iron joins the wider DYNAPWR range, which also includes the DYNAPWR Max – the longest and most forgiving model in the family – aimed at golfers prioritising maximum confidence and consistency.

Availability and pricing

The Wilson DYNAPWR Forged irons are available this month. Stock shaft options include KBS Tour Lite steel (R 95g, S 100g) and UST Recoil DART HDC graphite (R 65g, S 70g), paired with a Wilson Lamkin Crossline 360 grip.

Both right- and left-handed options are available, with a 3-iron and gap wedge offered through custom fitting, alongside additional shaft choices.

For more information, visit wilson.com.

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Wilson expands its Infinite line with two zero torque mallets designed to keep the face square longer and improve start-line consistency.

Gear: Wilson Infinite Zero Torque putters