Wilson Golf has expanded its DYNAPWR driver family with the launch of the new DYNAPWR Max+ driver, which the company says is the straightest and most forgiving driver it has ever produced.

The Max+ has been engineered to deliver a moment of inertia beyond the 10K mark, giving the clubhead exceptional stability at impact.

The result is straighter tee shots and more consistent ball flights, particularly for golfers who do not always find the centre of the face.

Despite reaching this high forgiveness threshold, Wilson says it has avoided increasing overall clubhead mass, a common trade off with ultra high MOI designs.

10K MOI without added mass

The driver is fully adjustable, featuring a six way adjustable hosel and an adjustable rear weight. This allows players to dial in launch and spin characteristics to suit their swing and playing conditions.

Jared Guttmann, Wilson’s manager of advanced golf research and development, said the design approach was focused on efficiency rather than simply adding weight.

He explained that while many 10K MOI drivers rely on extra mass to achieve stability, that can come at the cost of clubhead and ball speed.

According to Guttmann, the Max+ maintains high speeds while still delivering maximum forgiveness.

Re engineered PKR 360 face technology

Performance has been further enhanced through a re engineered PKR 360 face design and aerodynamically inspired shaping aimed at increasing clubhead speed.

The latest PKR 360 construction builds on the technology used in the 2025 DYNAPWR LS, Carbon and Max drivers, with particular attention paid to improving heel side performance without sacrificing speed or consistency across the rest of the face.

Wilson says the new face design delivers significantly greater control points around the perimeter, allowing engineers to remove five grams from the face and reposition that mass toward the rear of the head.

This shift helps achieve the 10K MOI target while keeping the overall clubhead weight unchanged.

Manufacturing tolerances have also been tightened to keep characteristic time at the USGA limit and maximise ball speed within the rules.

Built for forgiveness on mishits

Forgiveness is further supported by optimised bulge and roll geometry.

The face features a rounder profile designed to better manage gear effect on off centre strikes, helping retain spin and maintain distance.

The aim is tighter dispersion and improved accuracy from the tee even on mishits.

Refined shaping and premium looks

The Max+ features a lightweight carbon crown and a newly engineered head shape that creates more usable volume throughout the body.

A lowered crown height and lighter face free up discretionary mass, allowing weight to be pushed farther from the centre of gravity and out towards the perimeter.

This refined shape delivers a confident look at address, including a high toe flare that enhances visual confidence while maintaining high levels of stability and playability.

Sound and feel tuned for performance

Acoustics were also a key focus during development. Wilson engineers used advanced topology optimisation, extensive simulation and multiple physical prototypes to refine the sound and feel at impact.

According to Guttmann, large profile drivers are particularly difficult to tune acoustically, especially for faster swingers, making sound and feel a major area of attention throughout the design process.

Availability and price

The Wilson DYNAPWR Max+ driver will be available next month with a recommended retail price of £429.

It will be offered with a stock UST LIN Q PowerCore Blue shaft in A, R and S flexes at 55 grams, as well as a UST Helium NCT 4 Lightweight shaft in a 40 gram lite flex.

Loft options include 9 degrees right handed, 10.5 degrees right and left handed, 12 degrees right handed and a 12 degree Lite right handed model.

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Wilson Golf has officially unveiled the new DYNAPWR Forged iron, a players-distance model created using advanced AI technology and aimed at golfers seeking a blend of distance, control and premium forged feel.

Part of the revitalised DYNAPWR franchise, the new iron is designed to appeal to aspirational and competitive players who want modern ball speed and forgiveness without sacrificing the compact looks and feedback traditionally associated with forged irons.

AI-driven face technology delivers speed and consistency

At the heart of the DYNAPWR Forged iron is Wilson’s AI-generated Variable Face Technology, paired with the brand’s PKR-CUP face design. Crafted from Forged 8620 Carbon Steel, the face wraps onto the sole to create a thinner, more responsive hinge area, particularly effective on low-face strikes.

According to Wilson, this construction boosts ball speed and launch while also improving consistency across the hitting area.

By moving the weld line away from the strike zone, engineers were able to fine-tune face performance, reduce manufacturing variation and enhance forgiveness throughout the set.

Refined feel and acoustics through forged construction

Wilson has removed the power holes seen in the previous generation and instead optimised face thickness using AI simulation to improve flex and energy transfer at impact.

The result is increased distance without compromising the control and precision demanded by better players.

The cavity back design is filled with TE-031 Urethane in irons 3 through 9, helping to dampen vibrations and produce a smoother, more refined sound and feel.

This internal damping is designed to deliver a softer response while maintaining ball speed and stability.

Premium looks with modern playability

Visually, the DYNAPWR Forged iron features a compact, player-inspired profile with a polished mirror finish at address.

Despite its sleek appearance, Wilson says the iron benefits from a high-MOI construction and a strategically lowered centre of gravity to promote higher launch, improved forgiveness and reliable stopping power on the greens.

“The new iron is a statement of Wilson’s dedication to innovation and tradition,” said Ben Hanser, CAD Engineer at Wilson Golf.

“By combining forged precision with AI-driven design, we’ve created an iron that delivers distance, control and feel in perfect harmony.”

The DYNAPWR Forged iron joins the wider DYNAPWR range, which also includes the DYNAPWR Max – the longest and most forgiving model in the family – aimed at golfers prioritising maximum confidence and consistency.

Availability and pricing

The Wilson DYNAPWR Forged irons are available this month. Stock shaft options include KBS Tour Lite steel (R 95g, S 100g) and UST Recoil DART HDC graphite (R 65g, S 70g), paired with a Wilson Lamkin Crossline 360 grip.

Both right- and left-handed options are available, with a 3-iron and gap wedge offered through custom fitting, alongside additional shaft choices.

For more information, visit wilson.com.

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